Case Study
South Africans don’t like to think about saving for the future. In fact, only 6% of us have a retirement plan. So how do we engage with Sanlam’s clientele about saving and investing and reward financial responsibility in order to build loyalty and retention?
Machine_ built a one-of-a-kind content marketing plan that personally connected clients through Sanlam Reality. Instead of selling products, we built a communications strategy centred on providing empowering content.
We’re looking for people who are creative in their thinking and who follow the path less travelled. People who truly understand what it takes to serve clients beyond expectations and crack their challenges with breakthrough creative ideas.
Sound like you? Apply to join Publicis Groupe Africa today.